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The Max Factor Salutes Hollywood Fashion Show was an elegant and glamorous tribute to classic Hollywood beauty, featuring stunning runway looks, high-profile celebrity models, and dazzling production design. Hosted at Social Hollywood in Los Angeles, the event showcased exquisite couture creations worn by some of Hollywood’s most recognized faces, including Carmen Electra, Alison Sweeney, and Denise Richards. The evening was not only a celebration of beauty and fashion but also benefited Clothes Off Our Back, a charity auction supporting children's organizations.

The runway was a visual masterpiece, alongside sleek black seating, high-definition monitors, and striking branded elements woven throughout the venue. The catwalk was illuminated with precision lighting, creating an immersive experience that highlighted the artistry of legendary makeup artist Pat McGrath, who crafted bold, high-glamour looks using Max Factor’s iconic products. A sophisticated audio setup enhanced the event, ensuring that every moment—from the models’ grand entrances to the final runway walk—was perfectly orchestrated.

 

Max Factor Salutes Hollywood

CLIENT: Max Factor

TYPE: Fashion Runway Show + Charity Benefit Event

LOCATION: Los Angeles, CA.

ACTUALIZATION: Stoelt Productions designed and executed a high-fashion event, incorporating elegant branding, premium lighting and sound, and a sophisticated guest experience.

OUR ROLE:

  • Runway Design + Production

  • Floor Plans + Elevations

    Conceptual Sketches & 3D Renderings

  • Lighting, Audio + Visual Setup

  • Branded Backdrops + Event Signage

  • Premium Seating + Layout Design

  • Production + Build Management

  • Fabrication Oversight

  • Installation Oversight


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